Saturday, November 22, 2014

Farewell to Jessica's Biscuit

I went to my favorite cookbook website this morning to do a little Christmas-related potential present browsing. Or, I should say, I tried to...

I have used, the website for Jessica's Biscuit, an online specialty store selling only cookbooks for years. They always had great customer service and a dazzling array of cookbooks at great prices, and their website was easy to browse, categorizing and tagging books by all sorts of criteria to make it easy to browse. But it seems like they are out of business. Gone without a trace. A brief story by a food blogger is here, but the gist of it is that after many years in business and with a dedicated and loyal customer base, the guy who ran it simply closed the doors to open a craft brewery instead. No warning. No farewell. Nothing on the website (because there no longer is a website; it's gone as well). Just gone.

As noted in the article, there is nothing wrong with moving on in life and doing something different. Once a business decides that it is done, that business has no obligations to its customers. But a simple "Thanks to our customers and good bye" on the website would have been nice.

I'm sad to see it go. It was the best cookbook resource on the web.

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